Quote:
Originally Posted by 00silvergt
My advice is not to get too caught up with the business card. It is something that most people would be filing or throwing away. I don't know of a vendor we use that we use strictly for their business cards. It should identify you and the nature of the business and how to contact you. No more, no less. What you should really work on is the portfolio, since that is what will bring in the business, not some fancy business card.
BTW, I didn't mean to playah hate there, Reekon, my post is not meant to interfere with your dealings...sorry if it accidentally has.
|
I am going to disagree with this, at least in part. I shoot for various magazines. I contracted with the art director of one of the magazines to design my business card for me (on the side - independent, personal contract - not thru the magazine).
While communicating back and forth about drafts, changes, etc. this very subject came up and this is what the art director said: they have so many different photographers approaching them who all seem the same, often the only way (for the magazine) to evaluate the talents and proficiency of an (untested / unknown) photographer is via the professionalism of his/her presentation which is communicated via their business card, info packet, brochure, rack card, etc.
A business card contains your business contact information. But it also can represent your degree of professionalism. This was from the mouth of an art director of a major magazine who also functions as assignment editor dispensing assignments to photographers. Your image, your business card, IS important.
To be perceived as a professional, you have to appear as one.